The Dagga Couple are constantly asked to chose another name for the campaign. The word Dagga has such an effect on ordinary South Africans, so politicised and vilified it became during the darkest days of apartheid.
The word has proud roots dating back hundreds of years to the Khoi San of the Kalahari . The DC is on a mission to change the perception of the name and ask all South Africans to embrace the name as part of an ancient culture and historical background. Viva Dagga Viva!